Marketing PlanSeq ID: 356
Authors: Nevada Quality & Technical Assistance Center
Website link: http://nvhealthyliving.org/wp-content/uploads/2016/01/Marketing-2017.pdf
Publicly Available: Yes
Evidence Generation: General
Workforce Development: CHW training programs (not cert.), General
Document describes Nevada QTAC’s marketing plan of technical assistance and implementation of CHWs. The focus of NV-QTAC is to promote evidence-based, self-management programs to the high-risk providers, and healthcare insurance payers. The NV-QTAC has established its branding presence creation of a logo, website, social media sites, lay leader community, electronic newsletters, material, and expansion of NV-QTAC Advisory Council.
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